{"id":1596,"date":"2011-11-13T17:25:48","date_gmt":"2011-11-13T22:25:48","guid":{"rendered":"http:\/\/www.audiomind.us\/blog\/?p=1596"},"modified":"2012-04-13T13:42:11","modified_gmt":"2012-04-13T17:42:11","slug":"how-to-easily-create-a-google-page-for-your-brand-or-business","status":"publish","type":"post","link":"https:\/\/www.audiomind.us\/blog\/2011\/11\/13\/how-to-easily-create-a-google-page-for-your-brand-or-business\/","title":{"rendered":"How to Create a Google+ Page For Your Brand Or Business"},"content":{"rendered":"
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Google recently announced the launch of Google+ Pages<\/a>, pages that allow users to create branded pages for businesses, artists, designers, bands and just about anything on Google+. With almost 50 million members, you should set up your Google+ Page as soon as possible. You can find a comprehensive list of big brands on Google+ in this article on allfacebook.com<\/a>. You will need a Google+ profile to create a Page.<\/p>\n

Insert Audiomind<\/em> to help with this quick and easy guide <\/strong>on how <\/strong>to create a Google+ Page for your business.<\/p>\n

1. Create Your Google+ Brand\/Business Page<\/span><\/h1>\n

First thing you need to do is sign in to a Google account and input this link here:<\/p>\n

http:\/\/www.google.com\/+\/business\/<\/a><\/p>\n

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Click on the “Create your Google+ Page<\/em>” button as demonstrated in the image above.<\/p>\n

2. Pick a Category For Your Google+ Page<\/span><\/strong><\/div>\n

Now select a category that your business or brand can be classified as. The list of specific categories is long, so look over the options and select the best category that fits your page.<\/p>\n

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The categories include:<\/p>\n

Local Business or Place<\/strong><\/p>\n

Suitable for: hotels, restaurants, places, stores, services. Hotels,
\nrestaurants, places, services. Requires the primary phone number of the local business, so it can be located on Google Places.<\/p>\n

Product or Brand<\/strong><\/p>\n

Suitable for: apparel, cars, electronics and financial services. Requires the selection of a secondary category.<\/p>\n

Example secondary categories includes; Appliances<\/em>, Arts and Entertainment<\/em>, Auto<\/em>, Baby and Kids<\/em>, Public Figure<\/em>, Fashion and Beauty<\/em>, Computers and Hardware, <\/em>Website<\/em> and Media<\/em><\/p>\n

Company, Institution or Organization<\/strong><\/p>\n

Suitable for: companies, institutions, organizations or non-profits. Also requires the selection of a secondary category.<\/p>\n

Example secondary categories include; Banks and Financial, <\/em>Education and Schools<\/em>, Media, News and Publishing<\/em> and Political Organizations.<\/em><\/p>\n

Arts, Entertainments or Sports<\/strong><\/p>\n

Suitable for: films, TV, music, books, sports and shows. Also requires the selection of a secondary category.<\/p>\n

Example secondary categories include; Album<\/em>, Award Show<\/em>, Blog<\/em>, Book<\/em>, Band, Concert Tour<\/em>, Festival<\/em>, Fictional Character<\/em>, Radio Station<\/em>, Record, Label and <\/em>TV Channel<\/em><\/p>\n

Other<\/strong><\/p>\n

Suitable if your business doesn’t fit into any other category above.<\/p>\n

Once you select your category you will be prompted to fill out your page name and website. Also select who your content will be age appropriate for, agree to page terms and hit \u00e2\u20ac\u02dcCreate\u00e2\u20ac\u2122.<\/em><\/p>\n

Age options include: Any Google+ user, Users 18 and older, Users 21 and older and Alcohol related.<\/em><\/p>\n

\"Google<\/a><\/p>\n

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3. Add Information to Customize Your Google+ Page<\/strong><\/span><\/p>\n<\/div>\n

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Now you will begin customizing your page’s public profile on Google+. The profile basics include your tagline (Your Page’s “Sales Pitch”) and a base profile image or logo. You have just 10 words to summarize your brand, make it count!<\/p>\n

\"Customize<\/a><\/p>\n

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4. Profile Photo\/Logo of Your Google+ Page<\/span><\/strong><\/p>\n<\/div>\n

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The image you upload will be square, and can be cropped after you upload it and appears to be about the same dimensions as the personal profile image. Click “Set As Profile Photo”.<\/p>\n

\"Google+<\/a><\/p>\n

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\n5. Spread The Word About Your Google+ Brand Page<\/span><\/strong><\/p>\n<\/div>\n

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You’ve created the foundation of your Google+ page and you will now be prompted to promote your page. I suggest you optimize your page even further and add a few updates before exposing your page to the masses. A blank page won’t convince many folks that your Google+ Page is interesting enough to add to their Circles. Take note that the message you send here will come from your own profile, not from the Google+ Page you just created.<\/p>\n

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6. Congratulations On Your New Google+ Brand Page<\/strong><\/span><\/p>\n

On your welcome page, Google+ will generate a link to your page (sadly not a vanity URL, YET).\u00c2\u00a0 You will be given a Google+ Page Link with a string of random characters, much like what I have: https:\/\/plus.google.com\/116724364506489695335<\/a> Optimize your Google+ business page and make it more engaging by “starting the conversation<\/em>“.\u00c2\u00a0 Click “Post On Your Page” and you can begin regularly sharing content and speaking to your fans.<\/p>\n

\"Congratulations<\/a><\/p>\n

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From here you’re ready to go with your brand new Google+ business page.<\/p>\n

\"Your<\/a><\/p>\n

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7. Edit and Add Information To Your New Google+ Page<\/strong><\/span><\/p>\n

Edit your Google+ page profile by adding an”introduction<\/em>“, “contact info<\/em>” and ” website<\/em>“, as well as photos. Under your Google+ Page\u00e2\u20ac\u2122s name is a drop down menu that has now appeared. You can switch back and forth from your regular Google+ profile to your Google+ Page any time. The same menu will be on your Google+ profile showing the pages you\u00e2\u20ac\u2122ve created with that account.<\/p>\n

There are some differences between Google+ Pages and Google+ Profiles to remember:<\/p>\n